ICOMIA Marinas Group Digital Transformation discussion

Digital Transformation as a Catalyst for Sustainability

Building on the extensive work by the ICOMIA Marinas Group in shaping the vision for a smart marina, we recognize the increasing discussion around what can drive marinas to undergo necessary digital transformation. Sustainability, a key driver for progress in the recreational boating industry and a top priority for marinas, may offer some answers.

This session will define the basic terms of digital transformation and explore the connection between marinas becoming smart and their pursuit of sustainability, while also addressing the barriers to this transformation. We will begin by discussing how sustainability can serve as a powerful catalyst for digital transformation in marinas, leading to increased efficiency, optimized resource use, and greater overall effectiveness. The session will then transition to a roundtable discussion with marina managers, focusing on the challenges they face in adopting various smart marina practices.

Agenda:

1. Digital Transformation 101: The Building Blocks of a Smart Marina
   Potential Speaker: speaker on Big Data
   Duration: 15 minutes

1. The Synergy Between Smart and Sustainable: Case Studies from Various Industries
   Potential Speaker: Expert on Marina Sustainability
   Duration: 30 minutes

1. Q&A and Roundtable Discussion
   Lead: Idan Cohen
   Duration: 60 minutes

Discussion Topics:

• What are the sustainability goals in your marinas?

• Can some of them be addressed through smart digital technologies?

• What challenges exist for adopting these technologies?

• Are digital technologies already driving some sustainability aspects of your marina?

• If digital transformation were acknowledged as a key contributor to sustainability, would you prioritize more digitalization?

If you would like to attend this event, please RSVP by email to louise@icomia.co